A website is a great way to reach a large number of people while running a business. Here is why every business should hire a website designer.
Research shows that 46% of small businesses in the US do not have a website.
Having a website in this day and age is crucial for any business. It nets you new leads, increases brand exposure, builds trust, and boosts your bottom line.
Are you a new or existing business looking to launch your company site? If so, congratulations. This is a smart, invaluable decision that will push you ahead of the competition.
However, before you can start reaching new clients online, you'll need to decide whether you're going to hire a website designer or DIY your company site.
While it is possible to achieve a reasonable-looking site with the help of templates and CMS platforms, there are decided drawbacks to this approach, especially for businesses.
Before you waste time and money jumping down the DIY route, make sure you read this list of 8 reasons why we think every business should hire a website designer.
Hire a Website Designer
What is Website Design?
Website design is the process of building a website that is appealing to visitors. While website design may include the use of technical elements and software, its purpose is to target the visual appearance of a website versus its background support structure. Therefore, you need to ensure that your website development team includes or is willing to hire a website designer that can conceptualize and then create a website that meets your brand vision.
How Long Does It Take to Design a Website?
There are many different variables that affect how long it takes for a website to leave the planning stages and go live. Three to five months is generally a reasonable timeframe if you hire a professional website designer, but there is not an industry standard. Therefore, if time is an issue, you need to be clear about your expectations while searching for a website designer near me to ensure you hire a web designer that is capable of delivering what you need.
What is the Role of a Web Designer?
A great way to understand the role of a professional website designer is by viewing them as a bridge between your brand vision and your website. Most likely, you already have a clear vision of your brand and what you want your website to convey, but you lack the tools to turn your ideas into a sleek and optimized website. This is why you need to hire a website designer.
Like the bridge, your website designer or any local web designer near me should be willing to sit down and discuss your ideas. They will then use them to create a storyboard that will eventually breathe life into your website design, layout, content, and graphics. Most web designers routinely work on creating new websites and updating existing websites to optimize them or make them more user-friendly.
Why Hire a Web Designer for Your Business?
While web design is a highly creative job, it requires thorough knowledge of coding and backend architecture. Words and graphics do not just appear on the screen, and most website design is not simple plug-and-play. If you want your website to go above and beyond, you need to hire a website designer with the knowledge to take it there.
As one of the top web designers near me, Noble Webworks is willing to deliver the website you have envisioned for your local brand. Our web designers understand the importance of communication and take the time to sit down and thoroughly listen to your needs. In addition, they dig deep into your brand and competitors and do their own investigative research to ensure your new website design is high-quality and extremely competitive within your niche.
1. A Website Designer Will Save You Time
One of the big benefits of hiring a website designer is how much time they save. Unless you or one of your staff knows how to design a website, there is no way you can build one as quickly or efficiently as a professional.
If you build your own site, you will probably have to invest hours into teaching yourself the basics. As you build your site, you'll likely come across teething issues that will require more research and additional time to fix.
If you want a simple site, you can get one built by a professional designer in a matter of days or weeks. If you want more functionality and pages, then it's usually wise to set aside a few weeks or even months for it to be built.
Going the DIY route means your site will take even longer to complete, and it will eat up either your personal time or that of some of your staff.
2. You'll Get a Better-Quality Site
Besides saving you time, a website designer will deliver a better-quality site. Good website designers have a stringent process they carry out every time they create a site.
This usually consists of:
- Researching the business and defining its needs and goals for the site (this step includes SEO research)
- Working with you to refine design ideas, layouts, color schemes, branding, and more
- Site construction (including SEO implementation)
- Testing (the designer thoroughly tests functionalities of the site, such as navigation, e-commerce, display, mobile optimization, etc. )
- Touch-ups (any issues discovered in testing are rectified)
- Launch (the site goes live)
- Reporting
During the last step, the website developer will analyze your site's performance by looking at key metrics such a page speed. If any issues develop, they will work with you to fix these.
If you would like a completely hands-off approach to your website, then you can also ask your website design company to create SEO content for your site on a monthly basis. This is an efficient way to kickstart content marketing for your business.
As you can imagine, having a site built via a thorough process like this is going to give you high-quality results. Your site is going to look great and function perfectly. This is not guaranteed when you try to build a site yourself.
3. A Professional Web Designer Will Help You Stand Out
Now you might be asking yourself, '"Do I really need the best website design? Can't I just throw up a simple page?"
The answer is that in today's environment, no matter how simple your site is going to be, it still needs to sport the best website design possible.
There are currently almost 2 billion sites out there. If you want to stand out from the crowd and catch the eye of potential customers, it's essential that your page looks good and works well.
If visitors come to your site and find an outdated layout, unintuitive navigation, and slow page load speeds, they may very well click away to a competitor's site.
4. Professionally Designed Sites Increase Visitor Trust
Another important reason why every business should hire a website designer is that professionally built sites increase visitor trust.
According to research by Stanford, 75% of consumers judge a business's trustworthiness and credibility by the quality of its web design.
If visitors are faced with an unappealing site that looks like it was built in the 90s, they're probably not going to think you offer competitive services or products.
5. Hiring a Website Design Company Guarantees Site Functionality
Besides looking good, your business's site also needs to function well. The best way to guarantee this is to hire a website design company. They will ensure that everything works the way it should.
If you design your own site, there's a high chance you may run into functionality issues. This erodes consumer trust and can be a stumbling block to sales and customer interactions.
6. A Website Designer Will Ensure Your Site Is Compliant
Do you know how to make a site compliant with the numerous laws surrounding privacy, personal information, and even disabilities?
If the answer is no, then you are best off leveraging the services of a website designer. They will ensure your site is compliant with the GDPR regulations, anti-spamming laws in the US, Canadian privacy laws, and the American Disabilities Act.
7. Professionally Designed Websites Are Easier to Scale
Depending on the type of business you run, you may need to scale both its online and physical presence in the future. Scaling a professionally built site is easier than trying to scale a home built site.
How to Hire a Good Web Designer
Did you know that one in every two Americans can tell you the color of their favorite website before they can tell you the color of a close friend or family member’s eyes? The number jumps even higher to 71% when you exclude the data to only include Millennials. The same survey revealed that around 60% of both Gen Z and Millennials believe that your online presence is more important than your real-life presence.
With that in mind, it is vital to the success of your business that your web design is memorable, but this is only possible if you hire the right web designer. When looking at options it is best to hire a web designer that is easy to communicate with, offers you a full portfolio to browse, understands the needs of your local audience, and is willing to go the extra mile for their customers. Noble Webworks checks every single one of those boxes and more, by bringing two decades of local Bradenton web design experience to the table for those who require web designers near me.
Where to Hire a Web Designer
While website design is something that can be outsourced, there are many benefits in choosing to work with web designers near me. Local website designers have exclusive knowledge of the local market and can help you cater to your target audience because we know them too. At Noble Webworks our team is deeply entrenched in the Sarasota lifestyle and demands, which makes us uniquely qualified to deliver personalized web design.
Sarasota Web Designer
We are a premier Sarasota web design team because we know what it feels like to be a small business starting out in the Sarasota marketplace. Over the last two decades, we built our company from the ground up in Sarasota, and we want to help you do the same. That is just one of the many reasons why we are the best local web designers near me.
Bradenton Web Designer
Web design utilizes technical elements in order to create seamless and simple interfaces that attract customers. It's not enough to be creative in the world of web design, you need to have the technical training to bring the customers' ideas to life. As a leading Bradenton web designer, we combine technical skills with creative skills to create web designs with a "WOW" factor.
Lakewood Ranch Web Designer
It doesn't have to be difficult to hire a professional website designer in Lakewood Ranch if you go for the best from the start. Noble Webworks offers potential clients a free consultation and a look at our comprehensive portfolio so you can see our innovative web design solutions for yourself. We don't need to tell you about our excellent web design team, because we find it's more effective to show you their brilliant work for other Lakewood Ranch businesses just like your own.
Why Choose Noble Webworks as a Best Website Designer?
Due to the 2020 pandemic, the average customer workload shifted into the digital space with over 80% of businesses reporting they found their customers online. This number isn't changing much as the world starts to reopen, but one thing has shifted, now 66% of customers expect companies to already know their needs and wants and another 76% want a consistent browsing experience. So what does this have to do with choosing to hire a website designer?
It means that if you want your business to survive in the ever-growing competitive digital market space you need a professional website designer who has evolved with the times and is ready to deliver customized solutions to your target audience. Noble Webworks is your best choice because we have watched the digital market grow over the last 20 years and are uniquely positioned to deliver time-tested results integrated with modern solutions.
Do You Need to Hire a Website Designer for Your Site?
Hiring a website designer ensures that your business launches an attractive, high-quality, functional, compliant, and fully optimized site. Professionally designed sites also trigger consumer trust and are easier to scale.
If you need to hire a website design company to create your site, we offer full-package design services.
We work closely with our clients to build sites that fill their needs and represent their brand. Besides this, we also offer SEO and content marketing services to take your site to the next level.
Ready to press go on your digital presence? Contact us today to start drawing in those leads and building the exposure you need through professional web design.
FAQs
Web designer vs web developer- what's the difference?
While the two job descriptions are very similar, a web developer tends to concentrate on highly technical aspects of a website like site architecture, server support, and page speeds while a web designer tends to focus on building a strong visual experience. Web design covers everything you can actually see on a website, and effective web design can mean the difference between effective and ineffective digital lead generation.
Why should you hire a web designer?
Unless you happen to know coding languages, programming hacks, and how to build a seamless website layout it's best to hire a web designer. Modern customers quickly navigate from sloppy websites, you don't want your website to land in that category.
How do I find a local web designer?
If you need a local web designer the internet is the best place to start. Noble Webworks is the best professional website designer in the Bradenton region and is happy to schedule a free consultation with you.
How much does it cost to hire a web designer?
The costs of working with a professional website designer depend on a number of different variables including the size of your website, whether you require a new website construction or an update of an existing website, and/or the time commitment you expect. It is best to schedule
